Arash is a Paris-based art director and concept artist in the entertainment industry. One of his greatest pleasures is exploring various painting media, whether it be analog or digital. This passion dates back to his days as a scientist in his previous career. Following the joy of expressive painting, he discovered Rebelle, and since then it has become a part of his workflow. He loves the lively and organic feel that it provides; that intimate experience with color and canvas. Working in the industry sometimes becomes a mechanical and product-oriented task for clients. The Rebelle experience, however, reminds him why he loves painting and the creative process. Other than that, Arash is also known for his cooking skills, and some claim he's adept at whipping up delicious, unregistered spontaneous recipes.